FitFields is the sports consulting division of The Dodd Studio, a landscape architecture design firm fully licensed in North and South Carolina.

Our Mission

We believe in the power of movement to transform people and the spaces around them. FitFields provides strategy and consulting services to build the best in outdoor athletic experiences.

About Us

From rural to urban, we help deliver high quality recreation experiences for communities and campuses of all sizes.

Completing a successful athletic project on time and under budget demands intelligent planning from the start. Foresight and analysis are vital for ensuring not just a successful launch but also the long-term viability of your facility. We can help you get started on the right foot, exploring the full potential of your project to determine its optimal final outcome. Our consultation is informed by a deep understanding of your organization’s unique attributes and goals for the project. Whether we’re analyzing overcrowding issues, field safety, funding constraints or site selection, our team provides the necessary expertise at every step. FitFields is the sport consulting division of The Dodd Studio, developed to better serve our clients and their growing portfolio of outdoor athletic projects.

What We Do

We provide recreation solutions that are tailor made for your athletic community.

We Work With:

  • Campus Recreation
  • Collegiate Athletics
  • Public & Private School Systems
  • Municipal Recreation Providers
  • Private Recreation Organizations
  • Professional Sport Organizations

Services We Provide:

  • Project visioning
  • Athletic master planning
  • Sport field design
  • Recreation need assessments
  • Recreation trends analysis
  • Field health assessments
  • Site selection studies
  • Capital improvement budgeting
  • Owner representation services


Leadership Photo

Dan Dodd, Founder

As the founder of The Dodd Studio, a boutique landscape architecture firm based in Fort Mill, South Carolina, Dan’s developed an impressive portfolio of athletic facility planning and design projects throughout the Carolinas. This experience led him to create the FitFields division to cater more directly to clients in this space. Through his work, Dan has collaborated with campuses and communities to research and determine field types, quantities, locations, safety and long term fiscal responsibility prior to any capital investment. He knows how essential it is to get these pieces right from the start to ensure long-term success. His personal sport experience ranges from professional sport organizations and major college campuses to rural recreation systems throughout the Southeast.

Recent Projects

  • UNC Chapel Hill: Intramural Fields
  • UNC Pembroke: Athletic Village Master Plan
  • UNC Wilmington: Outdoor Athletic Complex
  • UNC Wilmington: Practice Baseball Field Relocation
  • UNC Wilmington: Track and Field Master Plan
  • UNC Wilmington: Soccer Stadium Master Plan
  • UNC Charlotte: Jerry Richardson Stadium*
  • UNC Charlotte: Hayes Recreation Complex Fields*
  • Charlotte Knights Uptown Stadium Preliminary Master Planning*
  • Town of Cornelius, NC: Multi-purpose Fields
  • Fort Mill, SC: Field of Dreams Baseball Field Renovation
  • Fort Mill, SC: Doby Bridge Sports Park Exapansion
  • Charlotte, NC: Bryant Park Master Plan
  • Charlotte, NC: Romare Bearden Park
  • City of Mullins, SC: Community Sports Park
  • *denotes previous experience - contact us for team listings

Recent News

December 2016

It’s been an amazing year at The Dodd Studio/FitFields and we are truly appreciative of every opportunity.  We are looking forward to keeping the momentum rolling into the New Year.  May you all have a most joyful holiday season!  See ya in 17……